Behind the Scenes with Olive Oyl at Licensing Expo 2013

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This week, I had the pleasure of joining King Features at Licensing Expo 2013 in Las Vegas. There, I got to see world-renowned actress, fashion icon and entrepreneur, Gwyneth Paltrow, as well as celebrity trainer and innovative fitness pioneer Tracy Anderson, when the positively radiant Gwyneth gave this year’s keynote address titled “Brands on the Brink of Global Expansion.”

Here I am larger than life! My sincere apologies for the over-lit photo. Why is it that you can never find a good Lighting Director when you need one?

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Licensing Expo is an international tradeshow that kicked off on June 18 and runs through June 20, 2013. More than 400 exhibitors representing more than 5,000 brands and properties, as well as licensing agents from 90+ countries, attend this annual mega-brand licensing event.

Here are some behind-the-scenes snapshots of the King Features’ Booth D111, as well as some existing Olive Oyl tees. More to come from me on the fashion front. Stay tuned…and see you at the top, Gwyneth!

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